Marketing and Promotion for Crafts

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Marketing and Promotion for CraftsWhat to do and, equally important, what not to do, to improve your image, your marketing skills and your public relations. How to set up and run your own exhibitions success fully. Covers: marketing, sales opportunities, exhibition organising, approaching the media, finance, creating a customer base, public relations, etc.

Author:
    Betty Norbury

ISBN:
    9780854420629
English: